Shopping Online

How to Order

Shopping at our online store is easy and enjoyable. Simply follow these steps:

• Select a product you want to buy

You can easily find the products available online via top and left navigation menus. Our products are divided into 3 main classes: Mineral Makeup, Brushes, and Kits&Gifts. Each class contains several product categories (ex. Mineral Foundation). Most mineral makeup product categories have several formulas to choose from – to sort by formula, use the horizontal tabs on category page of such products. Each product/shade appears separately on category page. To see the detailed information on specific product and to select a size (if applicable) - go to product detail page by clicking on the product name, its picture, or More Info link.

• Add products to My Bag

You can add an item to your shopping bag by clicking +My Bag button either on the category page (under the product picture) or on the product detail page, where you can also select a product size from the dropdown list (if applicable).

• Review your order

Once you've finished shopping, click on My Bag, located in the top right corner of the screen. Here you can review the content of your shopping bag and make changes if needed. To remove an item, click on Remove button near the item and confirm the removal to see your new total. To change the quantity of items, change the number in the box under the QTY column and click Update. If you have a promo code, enter it in the promo code box located under the list of products and click Apply. Once finished, click the Continue button.

• Complete your order

If you already have an account with us, please enter your email and password to log in. If you're a new customer, follow the instructions to create an account or checkout as a guest. Registering makes it easier to place orders in the future as you won’t need to input your personal details every time. Once you are logged in, or have entered all relevant information, choose the shipping method and enter your payment details. Review all the details on Order Review page and then click Place Order. You should see a conformation message that your order has been received. An email confirmation with order details will be sent to your registered or provided email address.

Instead of navigating through the categories, you can use the search box located in the top right corner of our site to find the exact product or information you need. To use the search feature, type the keyword(s) or phrase related to the product or information you want to find into the box and click on the search button to the right. Your search will return a list of results within two subjects – products and informational pages. Products list includes all products/shades that match your search term and displays them in the same way they are displayed on category pages, so you can easily shop for the item right from the search results page. You can also sort your search results by product category by using the navigation located on the left of the page. The Pages list displays all informational pages that match your search term and include a link to the page where the information can be found.

Product Information

You can find the detailed information on each product on the product detail page.

The product information is located on the top right of the page near the product image. If available, the shade description and the product size options (in the dropdown list) are displayed below the product name. The main product description is located on Details tab, where you can also find out if the particular product/shade is vegan friendly. To view the full list of ingredients (if applicable), just click on Ingredients tab. For product usage instructions and tips, click on Instructions tab.

The product images are located on the top left of the page. To magnify the main image and view additional ones, just click on main image or additional image previews located below. Please note, while we have tried to accurately display the colors of products, the actual colors you see will depend on your monitor/resolution and may not be accurate.

The Works Well With section displays several products that complement the product you are viewing and makes it convenient for you to shop.

The product reviews are displayed below the page for products on our website that have been rated and reviewed by customers. Products have a rating between 1 and 5 stars, representing the average of all ratings.

My Look (Wish List)

We make it convenient for you to save your favorite products for comparing or for later purchase. In My Look section of your account, the products you love are at your fingertips when you need them - no more searching. To create or modify My Look list, you will need to either sign in or register as a new user. To add items to your list, just search for the item you want to add and click + My Look button on the product detail page or category page. This will automatically add the item to your My Look list. To manage or modify your list, just sign in and click the My Look link at the top of every page or My Look section on your account page. You can remove product by clicking Remove button or purchase it by clicking + My Bag button located next to the product. Shopping has never been so easy! What’s more, you can make notes for each product in your list to serve you as a reminder for a later review. To make notes and see the date the item was added to you My Look list, please use List View mode by clicking on List icon located at the top right corner of the My Look page.

Product Availability

Occasionally products in our line may be out of stock. If this occurs, the product cannot be purchased, backordered or pre-ordered at that time. Our stock is replenished regularly so we recommend that you add the item that you want into your My Look list and review it regularly to check when the product becomes available again. If for some reason an order is placed for an out of stock item before we’ve adjusted the missing item in our system, the item will be canceled from the order and refunded accordingly.



& Other European Union Member States

Era Minerals Europe Sp. Z O.O.

Ulica Milobedzka 35

02-634 Warsaw


Phone: +48 22 856 10 11




Russia, Eastern Europe

& Central Asia

Era Minerals Rus, OOO

Bolshoy Tishinskiy Lane 43/20, Suite 1

123557 Moscow


Phone: +7 499 703 36 16